This sticker or seal, along with the others in this collection, document the advertising design methods used by the furniture industry to 'sell' the Market to prospecitive attendees. While this sticker was produced for the New York Market, it provides comparison with the stickers for Grand Rapids. The stickers were likely used to stamp official correspondence by individual manufacturers which displayed at the Market, to send to their clients and prospective clients.;Reads, 'IN THE BUYING CENTRE OF AMERICA / See Our Exhibit / WINTER MARKET / JAN. 22 TO JAN 31 1940 / NEW YORK FURNITURE EXCHANGE / NEW YORK'