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Envelope, Studio 28
Identifier:
2009.47.9Description:
White business envelope with studio 28 logo and return address in upper left corner.;Studio 28 was a movie theatre located in Wyoming, Michigan, the first megaplex and once largest theatre in the world, opening on Christmas Day, 1965, and closing November 23, 2008. The theatre started with a single, 1,000 seat theatre in 1965, expanding to two theatres in 1967, six theatres in 1976, twelve in 1984 and twenty in 1988. The theatre broke a single day attendance record on November 29. 1990 serving 16,000 guests, a record which still remains unbroken. Studio 28 was opened by movie pioneer Jack Loeks and eventually became the flagship theatre of Jack Loeks Theatres, Inc.., and later Celebration Cinema! (Loeks Theatres, Inc.), the company started by Jack's son, John Loeks. After the opening of several other theatres in the region, including sister theatres, Celebration Cinema! North and Celebration Cinema! South plus purchasing the Cinemark at nearby Rivertown Crossings Mall, Studio 28 saw a sharp decline in attendance, leading to its eventual closure in November 2008.Date:
circa 2000Materials:
Printed, PaperCurrent Location Status:
In StorageSource:
Gift Of Loeks TheatresRelated Entity:
Celebration! Cinema (donor)Alternate names: Celebration Cinema, Loeks Theatres Inc.
Loeks Theatres Inc. was founded by John "Jack" Loeks of Grand Rapids, Michigan. The company began when Loeks opened the Midtown Theatre in Grand Rapids in 1944. From there, he also opened Studio 28 which were the first 12 screen and 20 screen theatres in the world. The company has now become known as Celebration! Cinema.